SoFi Stadium
Jan 9th, 2024
Join this exclusive event for CertainTeed Credentialed Contractors. Gain tools and skills to develop your business and learn the latest in building technologies.
Expand your knowledge of building products, installation, and safety with sessions offered in English and Spanish. And learn how to streamline and accelerate your business with powerful tools from our partners at Sales Transformation Group, Ingage, Project Map-It, G4 Marketing, Momnt, and more.
Agenda
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CT Solar Product Overview
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NEW JUST ADDED — Low-Slope Roofing: Good-Better-Best System Solutions & Warranty Protocol
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Sales Transformation Group
Sales Transformation Group - Harnessing the Power of Sales Process Optimization
Prepare to be inspired by Ryan Groth's live presentation as he guides the roofing contractor community towards remarkable sales growth through a shift in mindset and fostering a culture of accountability and training. In this engaging session, Ryan will delve into the intricacies of sales transformation tailored precisely to the roofing industry's unique landscape.
Unlock the potential of your roofing sales team with innovative strategies and hands-on techniques designed to enhance effectiveness and amplify revenue. Ryan's dynamic and interactive approach will provide you with actionable insights, including:
- Cultivating a winning mindset that embraces change and innovation.
- Building a culture of accountability that drives performance and results.
- Crafting a comprehensive training program to empower your roofing sales team.
- Identifying and capitalizing on emerging market trends.
- Navigating common sales obstacles in the roofing sector.
- Leveraging data and analytics for smarter decision-making.
Whether you're an industry veteran or just beginning your roofing journey, this presentation equips you with the tools and knowledge to elevate your roofing sales game. Don't miss the chance to transform your approach to sales and supercharge your roofing business's growth.
Join Ryan Groth and fellow roofing contractors for an indispensable session on Sales Transformation for Roofing Pros!
Ryan Groth, Founder & CEO of Sales Transformation Group, is a former pro baseball player turned contractor transformation expert. Based in Dallas, Texas, he's driven to shift contractors from reactive to proactive strategies, championing strong teams. With boundless energy, he's guided countless sales teams towards high-performance excellence. His path was influenced by family experiences with a "mom and pop" contracting business, leading him to pursue baseball initially. Post-baseball, he networked in South Florida, receiving invaluable mentorship from a renowned roofing contractor. This chapter honed his skills in sales strategy, systems, and software implementation. Now, as head of Sales Transformation Group, Ryan is on a mission to help contractors create efficient organizations, fostering a transition from family-centric setups to professional, self-sufficient firms. -
Increase Your Profits: Good, Better, Best - The Art of the Upsell
Increase Your Profits: Proven Good, Better Best Selling Techniques
Learn more about:- Principle of leverage in sales
- Create sales now, and for the future
- Listening: The power of observation
- Recognizing and capturing referral sources
- Turn residential leads into commercial opportunities
- Use Good-Better-Best to differentiate yourself, and increase profit margins
- Increase profit margins on residential and commercial repairs
Trevor Thompson, CertainTeed Roofing Territory Manager -
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Master Craftsman Training
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Get Credentialled! Master Craftsman Training
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How to Sell Solar: From lead to PO
Aurora
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How to Add and Offer Consumer Financing within Your Business
How to use financing to increase your close rate and cash flow
Mike O’Connell is the Vice President of Partnerships at Momnt Technologies, an embedded lending solution providing financing at the moment of need. His work with technology and manufacturing partners is bringing the next generation of consumer financing to the Home Improvement industry.
Prior to joining Momnt, Mike’s background included working at other Home Improvement lenders and owning a home services business. He attributes his rise in the industry to the principles taught while serving in the US Army.
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Building Predictability and Profitability into Every Project
Hover
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Solar after sale management
Congrats! You sold a job. What to expect next?
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Project Map-It
How To Build Home Owner Trust By Leveraging Social Proof
What the heck is social proof? Social proof refers to the psychological phenomenon where potential clients are influenced and reassured by the positive experiences, recommendations, or endorsements of others. It's the “follow the crowd mentality”. In this presentation, I will be sharing experiences I’ve had with hundreds of other roofing companies, software companies and marketing companies, on easy ways you can leverage your social proof, to help your sales team increase their close rate and earn more business. In the contracting world, standing out over your competition is key, so what are you doing to stand out?
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Ingage - The Power of Interactive Sales Presentations and Sales Enablement
Harness the Power of Interactive Digital Sales Presentations – Ingage offers state-of-the-art cloud based presentation software to help you customize the sales experience for your customers. In this session you will learn about their cloud-based interactive presentation software that specializes in dynamic online content—including sales catalogs. Being cloud-based, the system allows teams to remotely collaborate on a single presentation. Furthermore, users can place interactive objects in presentations so as to provide more information on chosen topics. Built-in analytics track which areas viewers find most interesting and which features need improvement.
Charley has led hundreds of Home Improvement companies to success with best-in-class in-home and virtual sales presentations with Ingage. A native New Yorker, Charley works at a fast pace with leaders in the Home Improvement space to tune up how company owners and sales leaders leverage Ingage’s interactive platform. In addition to Charley’s green thumb in business, he is an avid in-apartment gardener with a cactus that now stands at 8 feet tall.
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Sales Transformation Group
Sales Transformation Group - Harnessing the Power of Sales Process Optimization
Prepare to be inspired by Ryan Groth's live presentation as he guides the roofing contractor community towards remarkable sales growth through a shift in mindset and fostering a culture of accountability and training. In this engaging session, Ryan will delve into the intricacies of sales transformation tailored precisely to the roofing industry's unique landscape.
Unlock the potential of your roofing sales team with innovative strategies and hands-on techniques designed to enhance effectiveness and amplify revenue. Ryan's dynamic and interactive approach will provide you with actionable insights, including:
- Cultivating a winning mindset that embraces change and innovation.
- Building a culture of accountability that drives performance and results.
- Crafting a comprehensive training program to empower your roofing sales team.
- Identifying and capitalizing on emerging market trends.
- Navigating common sales obstacles in the roofing sector.
- Leveraging data and analytics for smarter decision-making.
Whether you're an industry veteran or just beginning your roofing journey, this presentation equips you with the tools and knowledge to elevate your roofing sales game. Don't miss the chance to transform your approach to sales and supercharge your roofing business's growth.
Join Ryan Groth and fellow roofing contractors for an indispensable session on Sales Transformation for Roofing Pros!
Ryan Groth, Founder & CEO of Sales Transformation Group, is a former pro baseball player turned contractor transformation expert. Based in Dallas, Texas, he's driven to shift contractors from reactive to proactive strategies, championing strong teams. With boundless energy, he's guided countless sales teams towards high-performance excellence. His path was influenced by family experiences with a "mom and pop" contracting business, leading him to pursue baseball initially. Post-baseball, he networked in South Florida, receiving invaluable mentorship from a renowned roofing contractor. This chapter honed his skills in sales strategy, systems, and software implementation. Now, as head of Sales Transformation Group, Ryan is on a mission to help contractors create efficient organizations, fostering a transition from family-centric setups to professional, self-sufficient firms. -
Increase Your Profits: Good, Better, Best - The Art of the Upsell
Increase Your Profits: Proven Good, Better Best Selling Techniques
Learn more about:- Principle of leverage in sales
- Create sales now, and for the future
- Listening: The power of observation
- Recognizing and capturing referral sources
- Turn residential leads into commercial opportunities
- Use Good-Better-Best to differentiate yourself, and increase profit margins
- Increase profit margins on residential and commercial repairs
Trevor Thompson, CertainTeed Roofing Territory Manager
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Roofing Products Group
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Solar Financing 101
Roofing Products Group
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Ingage - The Power of Interactive Sales Presentations and Sales Enablement
Harness the Power of Interactive Digital Sales Presentations – Ingage offers state-of-the-art cloud based presentation software to help you customize the sales experience for your customers. In this session you will learn about their cloud-based interactive presentation software that specializes in dynamic online content—including sales catalogs. Being cloud-based, the system allows teams to remotely collaborate on a single presentation. Furthermore, users can place interactive objects in presentations so as to provide more information on chosen topics. Built-in analytics track which areas viewers find most interesting and which features need improvement.
Charley has led hundreds of Home Improvement companies to success with best-in-class in-home and virtual sales presentations with Ingage. A native New Yorker, Charley works at a fast pace with leaders in the Home Improvement space to tune up how company owners and sales leaders leverage Ingage’s interactive platform. In addition to Charley’s green thumb in business, he is an avid in-apartment gardener with a cactus that now stands at 8 feet tall. -
How to Add and Offer Consumer Financing within Your Business
How to use financing to increase your close rate and cash flow
Mike O’Connell is the Vice President of Partnerships at Momnt Technologies, an embedded lending solution providing financing at the moment of need. His work with technology and manufacturing partners is bringing the next generation of consumer financing to the Home Improvement industry.
Prior to joining Momnt, Mike’s background included working at other Home Improvement lenders and owning a home services business. He attributes his rise in the industry to the principles taught while serving in the US Army.
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Project Map-It
How To Build Home Owner Trust By Leveraging Social Proof
What the heck is social proof? Social proof refers to the psychological phenomenon where potential clients are influenced and reassured by the positive experiences, recommendations, or endorsements of others. It's the “follow the crowd mentality”. In this presentation, I will be sharing experiences I’ve had with hundreds of other roofing companies, software companies and marketing companies, on easy ways you can leverage your social proof, to help your sales team increase their close rate and earn more business. In the contracting world, standing out over your competition is key, so what are you doing to stand out?
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Increase Your Profits: Proven Good, Better Best Selling Techniques
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NEW JUST ADDED — Introduction to Roof Restorations
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NEW JUST ADDED — HANDS-ON: Fundamentals, Tips & Tricks for Roof Restoration
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Product Overview - Include Landmark, Luxury/Premium
Roofing Products Group
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Sol-Ark
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Digital Measurement Tools
Hover
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JC Adjusting
JC Adjusting
Identificación y Documentación de daños de tormenta.
Document and Identify storm related damages.Una clase enfocada en la educación del proceso de reclamos de seguros donde se habla de:
- 5 factores antes de someter el reclamo
- Identificar los daños de tormenta
- Documentar los daños de tormenta
- 3 tipos de ajustadores de seguro
A class with a purpose of educating in the insurance process which we talk about:
- 5 key factors before submitting a claim
- Identifying storm related damages
- Documenting storm related damages
- 3 types of insurance adjusters
Quien es el público objetivo:
Who is the perfect target?Ruferos, Dueños de compañía, vendedores
Roofers, Business owners, Sales Reps
Presentamos a José Carlos (JC), un profesional dedicado con más de una década de experiencia en la industria de la construcción de techos. El viaje de JC comenzó como asistente de escalera, avanzando rápidamente para explorar el lado del seguro durante un año. Durante los últimos nueve años, JC se ha destacado como ajustador público, completando con éxito más de 5,500 inspecciones.
En 2022, JC llevó su pasión por la industria al siguiente nivel al establecer el Programa de Capacitación para Inspectores (ITP). Diseñado para personas que aspiran a embarcarse en una carrera gratificante como inspector, vendedor de techos o dar el salto de técnico de techos a contratista general, el ITP está diseñado para equipar a los participantes con los conocimientos técnicos y habilidades necesarias para un rendimiento óptimo. Este programa integral ofrece una comprensión completa de la industria de la construcción de techos, incluyendo información sobre cómo navegar el proceso de reclamación, identificar daños y documentarlos meticulosamente.
La empresa de JC adopta el inspirador lema "JUNTOS PODEMOS ELEVARNOS A NUEVAS ALTURAS". Este lema refleja su compromiso con el trabajo en equipo y la unidad, encapsulando la dedicación de JC a colaborar con clientes y colegas para alcanzar un éxito sin precedentes en la industria de la construcción de techos.
Introducing JC, a dedicated roofing professional with over a decade of industry experience. His journey began as a ladder assist, quickly progressing to explore the insurance side for a year. Over the past nine years, JC has excelled as a public adjuster, successfully completing over 5,500 inspections.
In 2022, JC's passion for the industry led him to establish the Inspectors Training Program (ITP). This unique program is tailored for individuals aspiring to pursue rewarding careers as inspectors, roofing salespeople, or even make the leap from roofer to general contractor. ITP equips participants with the necessary technical knowledge and skills required for optimal performance. From understanding the dynamics of the claim process to identifying and meticulously documenting damage, this comprehensive program offers a well-rounded understanding of the roofing industry.
JC's company is driven by the inspiring slogan, 'TOGETHER WE CAN RISE TO NEW HEIGHTS.' This motto reflects his commitment to teamwork and unity, incorporating collaboration with clients and colleagues to achieve unprecedented success in the roofing industry.
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Understanding and Selling the Value of Warranties
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Roofing Products Group
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Solaris & SRI Requirements for Cool Roofing
Roofing Products Group
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Tailgate True Talk with a Solstice Shingle installer
Roofing Products Group
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Title 24 Reflective Solutions